For Christmas at NewSpring, I was tasked with creating a brand for a 4-week live event series based on the story of Jesus' birth. The theme for this series was showing hope in the darkness. I created the illustrations seen above, and then I had an idea. I thought it would demonstrate light shining through darkness effectively to have the illustrated elements in gold foil on a black background. The illustrations represent each section of the story that would be talked about in the live events, such as the star and the baby in a manger.

For the series, I created the series branding, style guide, LED screen content, and several print pieces shown below.